Let’s talk about how you see your money vanish before your eyes!
Every consultant, vendor, seller, whatever, gets word that you’ve got something going on or that something’s happening with your company and you will not believe who and what will come out of the woodwork. Your phone will ring off the hook with calls from everyone from the credit card merchant account services people to the phone company business service account manager to public relations companies to branding companies to printing companies to graphic designers to photographers to lawyers and accountants and business consultants and companies that provide “factor” financing and the REASON they all come calling is because they all think they can make money off of you.
After you get done paying some or all of these people, you’re going to wonder what happened to all of your money and THEN, you’re going to be in a situation where you don’t have the money to produce your next garment and there won’t be anything you can do about it.
THIS is all by way of saying… BEWARE when you pick up the phone or answer an email! You’re going to have all kinds of people blowing smoke up your ass and telling you how great you are or how incredible your product is and it’s the coolest thing ever or whatever it is that they’re saying to try and establish a relationship with you. Reality is, this is business and everyone wants your business because they think you’re successful and think you have money and they’re more than willing to help you spend it, presumably on them.
This is not to say it’s a bad thing, it is only to say that you have to be VERY CAREFUL about how you spend your money and with so many people out there willing to help you spend your money, you have to act like the bank is closed and was just robbed the night before. The standard answer to everyone, should you choose to answer the phone or an email is that you don’t have any money. Quickly, people will go by the wayside once they believe you don’t have any money and it’s THOSE people who are still around when they don’t think you have any money that you might want to consider working with (assuming of course they know what they’re doing, which is entirely a different matter).