Brand Building for Profit Book

Brand Building for Profit examines the various steps a new company should take to begin this important brand building process.Creating a logo, trademark, and a good background story can lead to lucrative licensing opportunities, and should be the goal of all new apparel manufacturers. Brand Building for Profit will help you understand the different stages of creating a strong image for your brand, as well as reveal the many possible opportunities that are available to help create a valuable brand in today’s global marketplace.