Author Archives: Frances Harder

Starting a New American Clothing Brand

If you’ve been feeling entrepreneurial and wanted to get your foot into the clothing market, there’s never been a better time. While the journey won’t come without its own challenges, there is an abundance of helpful resources and tools available to small business owners today, helping them launch their apparel business with success.  Continue reading…

4 Lessons Businesses Can Learn From Sustainable Apparel Brands

The fashion industry is known to be a huge contributor to waste, from the tons of textiles thrown into landfills to the toxic dyeing chemicals dumped in the ocean. In fact, Harvard Business School notes that 92 million tons of textile waste are generated by the fashion industry every year. As such, consumers have become more conscious…

What to Wear, Where to Buy and Why?

Have you visited a mall recently? I did and what a big disappointment! I visited my favorite Anthropology, Nordstrom, and Zara’s (most appealing merchandise). Of course, I realize the stores are in a state of confusion as to what to sell and the customers are also in a state of confusion as to what they…

RETHINKING MANUFACTURING CLOTHING DOMESTICALLY

Fashion For PRofit

The new demand for apparel to be produced domestically is great! But not as easy as it sounds. Sure, its sustainable in reducing carbine emissions and potentially it could support more new jobs. However, many years ago we chose to send most of our production offshore and happily enjoyed purchasing all those cheap clothing, which…

Shipping Container Scarcity Leading to Rise in Prices for Goods

The name Ever Given may sound like a global charity, but on March 23, 2021, when the nearly quarter-mile long shipping vessel capable of carrying 20,000 containers became lodged in the Suez Canal, it was anything but charitable to global trade. The New York Times estimates that the floundering vessel may have cost as much…

Current State of Play – Analysis of the Global Apparel Industry

FashionForProfit.com

Pandemic or not the changes were inevitable. The past year and a half have witnessed a continued accelerated shift in consumer behaviour to purchase more online sales. Due to the pandemic and empty malls, plus the continued working at home the consumers buying habits have accelerated to buying more online. The “fashion” trends continue to…

Sustainability & Give Back Has Becoming a Demand of Consumers – A Marketing & A Necessity

How sustainability and give back, in the fashion industry, has become a high demand for consumers. Learn about how fashion companies are switching to eco-friendly options and are marketing themselves as sustainable fashion producers.